Advertising campaign for Médiametrie, awarded by a Chaton d'Or in 2017.
"GOOD MESSAGE + WRONG AUDIENCE = BAD RESULTS"
"DATA IN THE SERVICE OF CREATION"
Featured on Ads of the World.
Advertising campaign for Opinel, awarded by a Chaton d'Or in 2016.
Opinel is a french folding knife company (famous in France).
Made of time is a promotional operation, which purpose is to prove that the real value of a good cognac is time and not money.
The idea was to sell a limited edition of empty Hine cognac bottles, for the price of an empty bottle, and to send the cognac 30 years later to the customer (thanks to a unique code).
Thereby, we position Hine as a long-time company, which values time and expertise more than money.
Finalist of the Creative Awards 2018 by Saxoprint, created with Loïc Huber.
Ad campaign for l'Histoire magazine. "To understand today, you need to know yesterday".